Travel AI University · Est. 2026

AI education for the
modern travel professional.

Travel AI University is the institution where advisors, agencies, and global travel firms learn to implement AI with clarity, sophistication, and measurable return. Built and battle-tested inside a multi-million dollar luxury travel business.

Claire B. Soares, founder of Travel AI University
6× CONDÉ NAST TOP SPECIALIST
CERTIFIED AI CONSULTANT
V.O.I.C.E. METHOD™
$3.4B+ IN ENTERPRISE SALES
GOOGLE · MICROSOFT · IBM

The State of Travel

You were not trained to be a technologist. You were trained to be an advisor.


Sixty-six percent of Virtuoso advisors now use AI in their business. The ones who learn it well are saving ten or more hours every week and earning back the time they need to deliver true white-glove service. The ones who wait will be playing catch-up by next quarter.

Travel AI University exists to bridge the two. We do not teach prompt engineering as a hobby. We teach implementation that produces a measurable return inside your travel business.

What You Will Master

Four signature workflows. Designed for the way you already work.

Guest Experience Automation

Welcome amenities, personalization, pre-trip touchpoints, client research, preference tracking. Make every guest feel known before they land.

Communication & Email AI

Inquiry responses, follow-up sequences, proposal drafts, difficult conversations. Reclaim three to five hours of your week.

Operations & SOP Intelligence

Upload your SOPs, your supplier contracts, your training documents. Build an internal AI that answers every staff question instantly.

Trip Planning & Itinerary AI

Itinerary building, supplier matching, day-by-day planning, marketing content. Quote and design faster without losing the craft.

Choose Your Path

Built for advisors. Designed for agencies. Trusted by enterprise.

Join the membership.

For the Advisor

Join the membership.

The full Travel AI Black Book, video walkthroughs, and an active community of advisors implementing together. $97 per month — founding rate locked for life.

Join the University
Train your team.

For the Agency

Train your team.

Team licenses, readiness training, and group implementation programs. Bring AI to your entire staff with a structured rollout, custom prompts, and a faculty-led training arc.

Bring TAU to Your Team
Bespoke advisory.

For the Enterprise

Bespoke advisory.

Custom AI strategy and consulting for enterprise travel firms. Quarterly engagements, executive workshops, and bespoke AI roadmaps. By invitation.

Book a Strategy Call
Claire B. Soares — six-time Condé Nast Top Specialist and founder of Travel AI University

Meet the Founder

The Travel AI Queen.


Claire B. Soares is a six-time Condé Nast Traveler Top Specialist, Certified AI Consultant, and former top one percent enterprise sales executive at Google, Microsoft, and IBM, where she closed more than $3.4 billion in software deals.

After building Up in the Air Life into a multi-million dollar luxury travel company, she now teaches the systems, workflows, and AI methodology that gave her clients back hours of their week and her business its V.O.I.C.E.

She is the creator of the V.O.I.C.E. Method™ — the proprietary framework that delivered a 490% increase in organic traffic and $97,000 in new revenue in a single forty-five day case study.

Read Claire's Story

As Seen In


  • Condé Nast Traveler
  • Travel Noire
  • Essence
  • USA Today
  • AirBnB
  • Walmart
  • Huffington Post
  • Ebony

The Weekly Training

Every Thursday. One AI workflow. Live.

Each week, Claire teaches one practical AI workflow live, takes your questions, and shows the exact implementation inside her own travel business. Sixty minutes of teaching. Fifteen minutes of Q and A. No fluff.

This Thursday

The 5 AI Workflows That Save 10 Hours Every Week

  • · Welcome Amenity Automation (live demo)
  • · Inquiry Response AI (live demo)
  • · SOP Knowledge Base AI (live demo)
  • · Itinerary Building AI (live demo)
  • · V.O.I.C.E. Method preview
1pm Eastern · 75 minutes · Free

The University

One membership.
Every workflow. Every week.

Members of Travel AI University receive the full curriculum, the prompt library, weekly live trainings, recorded archives, the active community on Skool, and direct access to Claire and her faculty.

$97/ month · cancel anytime

Founding members lock in $97/mo for life — first 100 only.